Smartphones from Chinese manufacturers are quite popular in Germany. Xiaomi, Poco, Redmi and so on launch many models that sell well. However, interest is currently particularly high in another market, because Samsung and Apple have withdrawn there.
Chinese smartphone makers conquer Russia
Russia’s war of aggression against Ukraine has persuaded many Western countries to leave the market, including Samsung and Apple. The smartphones of the two manufacturers are no longer sold there, which means that the market shares are falling. Thereby are golden times have dawned for Chinese smartphone manufacturers. These are still sold there and enjoy great popularity. Smartphones from manufacturers such as Realme, Vivo, Xiaomi, but also Nokia, built by HMD Global, are conquering the market (source: GizChina).
The sales figures have doubled in some cases. So far, the Chinese smartphone manufacturers have only swum along and were rather underrepresented, but the tide has suddenly turned completely. the Samsung and Apple’s market shares have fallen massively by 15 and 14 percent respectively. While the number of Realme smartphones sold has more than doubled. Poco was able to increase its sales by 16 percent, Nokia even by 40 percent.
Chinese smartphone manufacturers will take over completely
Experts assume that Chinese smartphone manufacturers will soon cover 90 percent of the market in Russia. Samsung and Apple are quickly being overtaken and new brands are discovering the market for themselves, since the main competition from the West is no longer being sold. According to experts, the goal is to create an ecosystem that comes close to Apple and Samsung, so that buyers stay with the brand.
